Lidskoye Pivo is the ADMA-2022 Advertising & Marketing Awards Brand

The Advertising & Marketing Awards is a prestigious marketing professional award that recognizes the best brands and projects in terms of their effectiveness. The competitive projects taking part in the ADMA Advertising & Marketing Awards competition were evaluated in two stages by a professional jury consisting of more than 55 professionals representing international and local brands. At first, the finalists were selected, among which the jury members decided on the prize-winners and Awards winners.

The professional jury awarded Lidskoye Pivo in seven categories. Our products Koronet, Pepsi, Aura, Chiilz, Lidskoye Nulyovochka, Ideal 145, as well as Kalekciya Maistra brand won bronze, silver and gold medals. This meant the winning by Lidskoye of ADMA Awards Brand title, which is equal to the recognition of Lidskoye Pivo as the most effective marketing team in Belarus.

“For me, this is peculiar professional joy and pride,” says Alyona Khomchenko, head of the brand groups. — When we got together with the brand team before the start of the festival race, everyone was in pugnacious spirits. Everyone wanted to participate and win. And since we have accumulated a lot of cases over the last two years, in the end, we submitted as many as 6 applications for various brands in different categories. Such competitions give us an opportunity to make a pause, look back, and make sure that we are doing amazing things at the company created by the incredible Lidskoye team. Hence, we can state with assurance that we will also overcome future challenges and win gold, or even Grand Prix.”