JSC “Lidskoe pivo” introduced a new low-alcohol beverage, FIZZ Cherry natural fermentation cider. A limited edition will be available throughout the year.
The FIZZ brand series has been extended with a new flavor. In addition to the classic apple, plum and pear ciders, FIZZ with cherry flavor is now available to consumers. FIZZ Cherry cider is made of 100% apple juice by natural fermentation. This is the third seasonal novelty of FIZZ. Previously, consumers had the opportunity to taste the traditional apple cider with strawberries and basil flavor, as well as cider with rhubarb flavor.
The new product has a rich flavor of juicy ripe cherries and relevant consumer properties that correspond to the world trends in the low alcohol category. FIZZ Cherry has a reduced sugar content of 50 g/L and a reduced alcohol content of 4.5%.
FIZZ Cherry is available in stores since April 1. The novelty is presented in 1L PET bottles. Recommended price is 3.15 BYN.